Hello Humma.
Humma Sheikh, Qualitative Behavioral Science Researcher & Designer
Humma blends her love for qualitative research, behavioral science, and design to build a deep, multifaceted understanding of each population she hopes to impact. Whether it be end users of products and services or business customers, she believes strongly in the importance of understanding the underlying, complex psychology of decision-making in order to create effective business strategies and user experiences. She brings 6 years of experience applying behavioral science across international development, public policy, and health contexts. Humma holds an MPH in Global Public Health from NYU and a BS in Neuroscience from the University of Rochester.